What size should Shopify product images be?

2048 x 2048 pixels for a square image, according to Shopify's help. Larger files are accepted, up to the limits below.

Shopify's help and its developer docs give different maximums. If an app adds your images through Shopify's API, stay under 4472 px; 2048 px keeps you well inside both.

PNG is the best file type for most product images, followed by JPEG, according to Shopify. It also accepts PSD, TIFF, BMP, GIF, SVG, HEIC and WebP.

PNG keeps a transparent background, which suits cut-outs on a coloured theme. JPEG files are smaller for ordinary photos. Shopify's developer docs list fewer formats for images added through the API: PNG, GIF, JPEG, WebP and HEIC.

Yes. When you add an image, Shopify creates different sizes automatically for the places your theme shows it, and themes can ask the Shopify CDN for a consistent size. Upload one large, clean file instead of shrinking it first: Shopify makes the smaller versions for phones and thumbnails.

Featured images only display at the same size when they share an aspect ratio, Shopify's help explains. Mixing square and portrait main images makes collection grids uneven. Pick one ratio for every product's first image, for example square, and keep it across the catalogue. Themes can also request consistent sizing from the Shopify CDN for images saved in other ratios.

Up to 250 images, videos and 3D models combined per product. Shopify sets no minimum, so a product can go live with one photo. Its own photography guide suggests shooting several angles, and a clean main shot plus a lifestyle shot and a detail shot is a sensible floor for a store that looks consistent. See how many photos a listing needs for the marketplaces' numbers.

No. Shopify has no background rule for product images. Its photography guide suggests a pure white background so the product is the focus, and white main images also carry over to Amazon, which requires pure white, if you sell there too.

Generate the set in Product photos at 1:1 and the largest size your plan allows (1K on the free and Starter plans, 2K on Pro, 4K on Studio), then set the exact pixel size with the free Image resizer. Every image starts from the same product photo and the same ratio, so product pages and collection grids stay even.